A Simple Way to Tell Visitors About Your Worship Service
I recently read a church’s website that described their worship services as a solemn joy.
Solemn joy? Between my father’s ministry, my father-in-law’s ministry, and 20 plus years of my own, I have never heard that term.
But I’ve got to give it to that church. They did a good job explaining what people can expect when they worship with them.
That is one of the details most often neglected on church websites and social media pages: worship service description.
As much as people want to know about meeting times and nursery details, what people really want to know is what a church’s worship service is like. People wonder:
What kind of songs do you sing?
Do you preach topically or exegetically?
How should I dress?
Do people lift hands regularly or not?
Solemn joy at least paints a picture of expectation for a future visitor.
The question to consider is how can your church communicate what your services are like to someone who is potentially worship with you?
Could you include a video of one of your songs on your Facebook page?
Could you add a worship tab on your church website that answers potential questions?
Could you create a philosophy of worship for your members and possible visitors?
Either way, worshiping is what the church does. Detailing what your services are like is a helpful, learning process for you, reminds your members of what your goal is in worship, and will help potential visitors know if you are right for them.
TE Gordon Duncan
919-412-8161
www.churchtrainingpartners.com
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